Every time someone asks me what I do and I respond, “I’m a coach,” they give me the funniest look. “I partner with people and businesses that have raised the bar for themselves and want to remove all the barriers that have held them back.”
Coaching is not a profession easily explained. One of the ways I try to relate my profession to others is to speak of athletes. If you are a tennis fan, Rafael Nadal, the number one male player today, has a coach, Toni Nadal. Nearly every professional and top college football team has a coach just for their quarterbacks. Top executive in major companies have coaches to help them refine skills, such as communication, presentations and associate relations. Why would successful athletes and business persons want a coach? They have discovered what the rest of the world is finding out, coaches are totally committed to their success.
A coach is there to help you bring out the best you want to be. It is very hard to realize our own areas where we can improve. Even more difficult is completely understanding how well we do other things. Sometimes things come so easily to us, we don’t consider it an advantage. We sometimes think what we do everyone else can do too, and do not realize the value in that particular nuance. These assumptions can limit growth and the ability to take advantage of what we already have.
The reason successful executives, business owners, athletes and those in the arts and entertainment industry have coaches, is their realization that they can not do it alone. Friends and family are usually too close to you and don’t have the time and skills to develop you to your full potential.
The reality, we can all use a coach. Someone there totally for your benefit whose goal is the same as yours, to excel and find success in your career and life.